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How to Develop and Implement a Business Plan: Expansion Strategies and Communication

Profitable growth of a business crucially depends on the right way of communicating.
Fast-selling, expanding businesses require sound management strategies and matching internal and external communication tools. In this seminar you will learn how to develop and implement these strategies and tools. For a balanced growth of your business, convincing financing concepts and the definition of new markets and sales potentials are essential. Modern communication strategies will help you clearly define and propagate your goals, resulting in your contractual partners as well as your clients and employees trusting your guidelines and taking part in their implementation.

Focus:

  • Definition of new markets
  • Balanced and sustainable expansion strategies
  • Innovative communication strategies

Topics:

Targeted expansion: drawing up a business plan, analysing target groups, optimising sales, market research
Funding: identifying appropriate financing and potential investors, mezzanine financing, capital market financing, finding and approaching investors
Valid communication: developing a concept and implementing professional communication strategies, conducting the negotiations and drafting a contract

Recommended course length: 2 - 3 days
Recommended number of participants:
5 - 15

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